A powerful, flexible suite of customer communications management tools, Cross Media Intelligence applies direct marketing methods to your transactional communications.  Use independently or in various combinations to enhance your customer interactions while managing multiple channels, resources and assets.

Cross Media Intelligence solution suite is well suited for turning billing, statements, correspondence and other transactional operations into engaging and meaningful customer conversations.  This insight is now attainable without a big investment in in-house tools.

Benefits

Cross Media Intelligence leverages transactional communications for today’s multi-channel environment. Replace limited one-way communication with interactive customer conversations that deliver relevance to them and real results to you.

  • Understand customer preferences based on their past behavior
  • Create data-driven, highly targeted campaigns for better response rates
  • Increase campaign efficiencies and reduce costs through automation and analytics

Powerful tools let you analyze, target, customize, create, deploy, evaluate, adapt, and profit from multi-channel communications. You can even localize messaging for your brokers, dealers, franchisees or branches while maintaining strict control of your brand.

Features

Cross Media Intelligence solution suite seamlessly integrate all functions and phases of your customer communications:

  • Creative asset optimization
  • Data preparation, augmentation and analysis
  • Multi-channel campaign creation, execution and delivery
  • Response tracking, reporting and campaign analytics

DST Output's Cross Media Intelligence solution suite includes Graphic Optimization, Marketing Portal, SmartTouch services and Campaign Manager to deliver an integrated suite of capabilities to address business needs.